Vail NYE 2013

Vail NYE 2013 was the biggest New Year's Eve bash in Vail, Colo., featuring a full-band performance from international recording artists Thievery Corporation with special guest DJ Logic. In addition to an epic concert from Thievery Corporation, guests at Vail NYE 2013  rang in the New Year with a massive balloon drop, confetti storm, midnight champagne toast, party favors and much more. www.vailnye.com

Work on Vail NYE 2013:

Planning and execution of media relations efforts
     - Creation and distribution of press release
     - Pitching to local/regional media
     - Hits in print, online and broadcast media generated more than 14 million impressions

Website
     - Content creation
     - Build out of site using 1&1.com
     - Ongoing site maintenance leading up to the event

Social media
     - Management of Vail NYE Facebook and Twitter accounts
     - Coordination with Thievery Corporation social media team to execute Instagram contest

Event artwork
     - Creation of all event artwork including posters, email blast creative and event credentials

Other
     - On-site management of celebrity guests - Joe and Nick Jonas
     - Management of promotions with local and national radio stations
     - Weekly ticket sales reporting to Thievery Corporation's booking agency
     - Creation and distribution of collateral materials to Vail concierge and hotel network
     - On-site management of official event photographer